It's not a debate - your business needs to be on social media NOW!
If you’re debating whether you need to invest in social media for your company or not – stop debating! No matter how big or small, old or new your business is – your business needs to be present on social media.
I have helped to launch and boost several tech startups using the power of social media, so for me, this is a fact I do not doubt. And with more than 3 billion users worldwide, the chances of you reaching people interested in what you have to offer are over 100%.
But the biggest misconceptions I’ve heard over the years are:
- Social media is a trend - FALSE
- It will die down soon - FALSE
- It’s not essential in your overall business marketing strategy - FALSE
What all these statements say to me is – FEAR! We are too scared to use this platform that we don’t understand, and we don’t want to waste valuable time and money. And I agree! Why waste money on something you don’t understand? Because even if you invest in it – you’ll have all the wrong expectations.
With a solid content strategy, social media can help you connect with your customers, increase awareness about your brand, and help with your leads and sales. But it cannot be the only marketing tool that you rely on for business growth. For maximum ROI you need to be investing in multiple marketing tools!
So what can social media do for your business?
- Social media is an effective way to reach new people with engaging content
- Social engagement allows you to showcase your brand’s personality, build trust, and exert authority as an industry leader
If it isn’t already, social media needs to become a crucial part of your business marketing, but it doesn’t have to be stressful to manage. Take the first step and get the experts to handle it – create the content, engage with the right people and get you the leads and sales you need to grow your business.
As social media becomes more and more e into intertwined in our daily lives, more and more consumers have become reliant on it when making purchasing decisions. The brands and businesses with strong social media presence and branding will continue to increase their conversion rates, while those without active social media campaigns continue to lose out on potential customers. What type of company do you want to build?
Looking for a tried and tested model to boost your brand online?
If you are ready to start getting your brand name out there with quality content that’s consistent and engaging. Set up a quick consultation with me, and let’s build your social media brand map and create a strategy that attracts the ideal clients you are looking for.